Eddy Packing Company

The Challenge
Eddy Foods was a locally understood brand, but everywhere else it was virtually unknown or disregarded. We were enlisted to give the Eddy brand and it’s private label offerings a look and feel that the retailers could not refuse.

Our Solution
Our relationship with Eddy Foods has included the redesign of 9 different product lines for both the core Eddy Foods line and other, private label products. We’ve worked closely with Eddy’s sales team, creating packaging you’ll see on the shelves of your local Wal-Mart, Costco or Kroger.

Eddy Wild Game Package Design

We created product packaging for multiple flavors of wild game sausage for a fall event at Costco. Each one has big on-shelf visibility while also distinguishing flavors within the same brand family. Exactly what hungry hunters look for.

Eddy Brand & Package Design

With Eddy, beef comes in three appetizing choices: pulled beef, baby back ribs and sliced beef brisket. Gate’s new product packaging design makes the differences between the three easy to browse while uniting all of them under an appealing Eddy Foods brand look and feel. The look is clean and contemporary with mouth-watering flavor appeal.

Clint Black Brand & Package Design

Clint Black endorsed selection of pulled BBQ meats that embrace a little taste of life on the road with a twang of country and Honky-Tonk vibe.