PlayPower
The Challenge
Update the overall brand position and presence of PlayPower as they continue to acquire additional companies, ultimately becoming the one-stop solution for creating a destination for all your indoor and outdoor theme park needs.
Our Solution
We utilized PlayPower’s bright and colorful brand elements to showcase the full breadth of PlayPower’s offerings – playground and outdoor lifestyle installations. We updated their website and created a capabilities sizzle reel to demonstrate their global reach. We also created an 80-page capabilities brochure to demonstrate how PlayPower’s twelve business units can come together to impact park projects – from smaller outdoor play areas to large resort-themed destinations. We highlighted how each would impact the respective areas of the project.